"Relating to the Public"

PR Blog Summer 2010

TOW PR Writing Week 7 October 21, 2010

Filed under: Topic of the Week PR Writing — melmomorris @ 1:32 AM

Oh Twitter. 🙂 This was my second week of Twitter unlike most people in our class. I had Professor Nixon last semester for my intro to PR course and we also did a week of Twitter. I really can’t get into it. (Don’t be mad Prof. Nixon!! 🙂 ) I don’t know what it is. I like the fact that you can connect to a lot of professionals and get good tips from them. I see that aspect of it, but I just feel like it is Facebook with just status updates and nothing else. Does anybody else agree? There is nothing worse to me also than pointless things to take up more of my time. Also the fact that most people are not using it as a true professional networking tool and post crazy, pointless updates like, “I’m going to workout” or “I just ate Taco Bell” I mean really?! I don’t care about that. As far as people who do use it the correct and professional way I do see how it can be a very useful tool to share information and keep up to date on things worldwide. I think celebrities have taken it to a new level though. I also think that a ton of people who have a Twitter account just get them to follow their favorite celebrity’s tweets. It is crazy as I am writing this E! News is on in the background and they are talking about how the contestants on Dancing with the Stars are tweeting to their fans to get more votes and stay on the show longer!! What?! Are you serious? They are discussing if that can be classified as cheating. I think that side of the Twitter epidemic has gotten completely out of hand. If it is only used for professional use I completely understand it. The other part I just don’t get, even after my two weeks of Twitter. 🙂


TOW PR Writing Week 6

Filed under: Topic of the Week PR Writing — melmomorris @ 1:19 AM

What makes a story newsworthy? This is the topic of our week six discussion topic. I think there are many different things that can classify a story as ‘newsworthy’. One is does it interest anyone? If there is nobody who cares about the subject then who will read it? You want to make sure you select a topic that people are involved in and that they would take interest in reading about to find out more on the subject. Timing of releasing a story is also very important. If you release a story too far after it actually happened then no one is going to be interested in what happened a month ago because they have probably already heard, or just don’t care about it anymore. Significance is important. If you cover a 16 car pile up it affects a lot more people than the two car fender bender in your neighborhood this morning. Proximity is also important. People will be more interested in a story that happened closer to them than something that happened in France unless it is about a common belief. Prominence is another factor. If you trip and break your leg, it most likely won’t be published. If the President fell and broke his leg it would be all over the papers and news the next day. Human interest stories almost break all the rules I have stated before. Human interest stories focus on human emotion than these other factors. They are stories that either evoke amusement or sadness. A lot of newspapers have a certain section devoted to these types of articles and stories. News shows also try to use these happy human interest stories at the end of their newscasts to leave people on a happy note at the end of the news program. All of these help classify different stories as newsworthy. 🙂


PR Writing TOW Week 5 September 22, 2010

Filed under: Topic of the Week PR Writing — melmomorris @ 1:13 AM

This week we talked about legal issues with writing. One of the main topics was plagiarism. This is also a huge topic and problem found in many schools and universities with students turning in someone elses work as their own. There are now websites that teachers can use that scan the document and look for similarities in paragraphs and sentences, but I digress. We are talking about writing for PR purposes and how to avoid legal issues for that type of publication and especially plagiarism. The authors talk about how copyright infringement and plagiarism are two different things, but very closely related. plagiarism is using someone else’s information without citing the source or trying to pass it off as your own. Copyright infringement is when you cite the source of the information you used in your writing, but did not get permission to publish the material in your work. One good way to be sure you are not accused of plagiarism is never to copy and paste from an article online. That way you will know everything you type is your own words. The book states that if there is something exceptional from someone else’s research that you want to include word for word in your article or story just be sure to put it in quotations and give the author of the words the correct attribution. plagiarism is not handled lightly in college situations or real life. In college the consequence is normally a failing grade or getting kicked out of school and in real life if you are caught or accused of plagiarism then you are most likely to get fired or have charges brought against you. plagiarism is no joke!


PR Writing TOW Week 4 September 21, 2010

Filed under: Topic of the Week PR Writing — melmomorris @ 8:59 PM

This week we took an online course that Professor Nixon recommended (and required) that we take for her PR writing course. It is an online site called News U Cleaning your Copy Course . It focuses on four main topics in the course, grammar, AP style, punctuation, and spelling. First off let me say that I am an older student and I’m returning back to school after a 3 year break of working in the real world. I have written proposals and newsletters for my previous employers and always thought I did a pretty good job of writing all of these publications. Of course, I always had our outsourced publishing firm proof them before they were sent out to the public or printed up. Boy did I miss a few things obviously! This course kicked my tush! I made A’s in both of my english classes while writing papers also, either things have changed, I got away with a lot, or I have forgotten it all! This course really helped me refresh or teach (whichever it is!) all the incorrect things I have been writing! It was time-consuming but in the long run really helped me out a lot. I also have never really written in AP style until last semester when I had intro to journalism. The rules are so crazy! That is my opinion of course, but I guess in the world of PR writing and journalism it is important for it to be formated all the same way for faster and easier printing purposes. It just blows my mind how detailed it is. Needless to say I learned a lot and also learned that my AP handbook is now my best friend for writing correctly from now on! Thanks NewsU for helping an old lady out! 🙂


TOW Week 3 September 6, 2010

Filed under: Topic of the Week PR Writing — melmomorris @ 7:08 PM

The subject for our class this week is why blog comments are such important parts of blogs. Blogs are people’s way to express their opinions or ideas professionally or personally. Most of the time people are not going to put anything out on the internet that they do not what anyone to read. So the flip side of this would be that the authors of these blogs would compose these posts to be read and enjoyed by others. After reading the author’s opinion or idea they want to hear the responses of their blog post followers have to offer. This is the only true way to have a successful blog. Anything that you write or post, you are wanting to hear back some sort of response if for no other reason than just to know that someone is reading it! If it is on a serious issue you need advice on then feedback from other readers is very important. They can help you answer the question you are asking or help you come up with a solution to a problem. I have not had a ton of experience with blogs and people commenting to my semi interesting posts 🙂 but, most of them are positive and only every now and then will you get someone who replies to a post with a negative tone. When writing a blog though, you should not be offended by this. You are voluntarily putting yourself and your ideas out there for others to read and form opinions about. So how could you possibly be upset if not everyone that reads your blog agrees with everything you say? That’s absurd and that is what life is all about you and other people’s responses to what you think. Without differing opinions how boring would life be?! So next time you read a blog post, whether you disagree or agree with the content, leave your comment for the author. This is what they want to hear. What would blogs be without blog comments?! Boring.


TOW #2 August 31, 2010

Filed under: Topic of the Week PR Writing — melmomorris @ 1:36 AM

First I must say, this might be my favorite new website!! I love it! I have always had issues with all kinds of things that she covers on her awesome website. The post I am focusing on today caught my eye because it truly has changed throughout the years as what she calls ‘taboo’ and what isn’t. In her post about Swearing in Writing she discusses how through different time periods different words or phrases are offensive for different meanings. It has been more of a hot topic lately, as she states, because the FCC has dropped its standards and rules for using cuss words on the radio and TV. Now words that our grandmothers pass out over if they hear out loud are becoming common in everyday conversation and normal  to use in writing for younger generations. Is this ok? What is next if all of this is ok now? She very boldly mentions the movie that just came out in May of this year ‘KickAss’ and how just the name of the movie is unheard of, but more than that, the language used in the movie is insane!! I have not seen the movie and doubt I will after hearing this, but she says one of the female actors uses the c word in the movie! That’s just absurd and uncalled for….why would I pay to help promote that kind of language? I know some people may not think it is that big of a deal, but call me old-fashioned that word still makes me blush and get uncomfortable even after growing up where she mentions the words ‘hell’ and ‘damn’ are now socially acceptable. I do not think any of these words should be used in professional writing for sure, a movie that I have the option to see or not see, whatever, but I sure hope that in a professional community these words that are just used as words for emotion or hurt are never ‘acceptable’ in professional business writings or practices. I will now step off my soapbox…. 🙂



TOW #1 August 30, 2010

Filed under: Topic of the Week PR Writing — melmomorris @ 9:07 PM

I currently participate in many forms of social media. About six years ago was when I first got into the whole social networking on the internet by creating my first MySpace page. It, of course, was not for professional use by any means and was just a way for me to keep in touch with my friends that lived far away. I haven’t updated that page in years! I need to go and delete it. Now I am big into Facebook which has become an even bigger social networking site for keeping up with others. I use it mainly for social purposes and not for professional networking. I have considered after I graduate (or the semester before I graduate) setting up one for professional contacts to see my resume and not my nieces and nephews! After having Professor Nixon for Intro to PR and now PR writing, I have started using WordPress and also Twitter (but didn’t stay active on there) I have a feeling though I might be using Twitter again in the near future for this class also.  I think that all of these sites and ways to ‘social network’ are wonderful and keep people much more connected to what is going on, but it does scare me for some reasons. The number one concern I have is security. Most people don’t realize that whatever you put on the internet is out there for all to see, even if you have selected it to be ‘private’, people can still find it and access your information. So it has its pros and cons, but as it grows more and more each day I worry about identity theft and people loosing their privacy. I have an app on my new HTC phone that with the GPS location turned on can locate me on a satellite all the way down to which side of my house I’m in and will give you a street view (real pic) of where I am. Neato……or creepy?!